Generative Art Timeline · Chapter 9: AI Era (2010s)
2014
Ian Goodfellow Introduces GANs

In one of this story’s most relevant moments, Ian Goodfellow and his colleagues at the University of Montreal introduced the world to Generative Adversarial Networks (GANs), revolutionizing—and I don’t use the word lightly—the field of machine learning. GANs consist of two models: a generative model that captures the data distribution, and a discriminative model that estimates the likelihood of a sample being from the training data or the generative model. This setup creates a minimax game, driving both models to improve until the generative model produces indistinguishable data from actual data. GANs are so significant because they allowed artists to realize the dreams of the early cybernetic theorists and artists who sought to produce art autonomously from the learning and feedback of early machines. This thinking extends to artists such as Victor Vasarely, François Morellet and thinkers like Max Bense. GANs improved upon the genetic algorithms of the ’90s and ’00s that had issues scaling with larger data sets. GANs allowed for the neural network training time to greatly improve. Ultimately, GANs allowed for artists to better generate new aesthetic output that better mimicked the related training data.
Text by Peter Bauman. Generative Art Timeline, Le Random, fact-checked September 2026.
Sources
People
François Morellet, Ian Goodfellow, Max Bense, Victor Vasarely
Movements
Machine Learning Art
Filed under
- Ideas
- autonomy, Machine Learning Art
- Technologies
- algorithms, artificial intelligence, cybernetics, GANs, genetic algorithms, machine learning, neural networks, training data
- People
- François Morellet, Ian Goodfellow, Max Bense, Victor Vasarely
- Organisations
- Université de Montréal
- Places
- Montreal
Related moments
- 1948 · Cybernetics Is Born
- 2015 · Google’s Alexander Mordvintsev Launches DeepDream
- 2010 · Enter the Turbo-Charged 2010s
Echoes across time
- 1990 · Jürgen Schmidhuber Proposes Artificial Curiosity
- 1991 · Primordial Dance by Karl Sims
- 1994 · Evolved Virtual Creatures by Karl Sims
Le Random editorials
- Ian Goodfellow on Inventing GANs, Peter Bauman, November 4, 2025
- Memo Akten on Rituals as Algorithms, Peter Bauman, July 13, 2026
- Kyle McDonald on Computer Softness, Peter Bauman, March 30, 2026
- Post(human)-AI Art, Peter Bauman, August 4, 2025
Le Random podcast
- Ian Goodfellow on Inventing GANs with Peter Bauman (Deep Learning Series 02) — listen with transcript on Le Random (06 Nov 2025, 85 min). Featuring Ian Goodfellow. Apple Podcasts · Spotify
- Tom White & Gene Kogan on the Birth of GAN Art (Deep Learning Series 01) — listen with transcript on Le Random (14 Apr 2025, 44 min). Transcript discusses GANs. Apple Podcasts · Spotify
- 2025 Art in Review with thefunnyguys, Conrad House & Peter Bauman — listen with transcript on Le Random (22 Dec 2025, 98 min). Transcript mentions Ian Goodfellow. Apple Podcasts · Spotify
- Timeline Ch 9—AI Era (2010s) with Tyler Hobbs, Helena Sarin, Rhea Myers & Gene Kogan — listen with transcript on Le Random (30 Jul 2024, 51 min). Chapter 9’s episode. Apple Podcasts · Spotify