Generative Art Timeline · Chapter 5: Artist-Programmer Era (1970s)

1973

Xerox PARC Develops Alto Personal Computer

Invention · North America

Xerox PARC Develops Alto Personal Computer
Wikipedia. 2023. "Xerox Alto." Wikimedia Foundation. Last modified September 23, 2023. en.wikipedia.org.

On the cutting edge, the Alto had a bitmapped screen and pioneered the graphics-based display, mouse, windows and icons that later systems inherited. It was never sold commercially and only 2,000 units were made, yet it was hugely influential particularly with upcoming personal computing breakthroughs like Apple’s Macintosh and Microsoft’s Windows. The Alto also signaled the growing accessibility of computers. Freed from the confines of government agencies and large corporations, computers were becoming accessible to artists directly. This enabled traditionally trained artists to begin explorations with computers, including Lillian Schwartz. Thus, the Alto would significantly impact the future of computer generated art and digital art as we know it by shaping its core design and facilitating its greater accessibility.

Text by Peter Bauman. Generative Art Timeline, Le Random, fact-checked September 2026.

Sources

People

Lillian Schwartz

Movements

computer art

Filed under

Ideas
accessibility, digital art
Technologies
bitmapped display, computer art, computer mouse, graphical user interface (GUI), Macintosh, personal computing, Windows, Xerox Alto
People
Lillian Schwartz
Organisations
Apple, Microsoft, Xerox PARC
Places
Palo Alto

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